Get the most out of your best sales reps.

Increasing your revenue does not mean you need to increase the number of sales reps for your company. Often 80% of your revenue comes from 20% of your sales reps. Those sales reps are your rock stars!

We take what's working for these reps, program that into a "sales-at-scale" Marketing program to a large volume of leads that are highly informed, highly qualified, and already have a positive supply of trust-capital for your sales reps to build upon.

This momentum effectively automates the first 40% of the sales-cycle, allowing your best sales reps to focus their efforts on closing business.

Leverage Functional Marketing to automate 40% of your sales-cycle

Sales reps often get involved way too early in the sales-cycle, where they carry a significant load of orienting and educating the prospect. This takes a ton of time and keeps the reps from spending time on the backside of the sales-cycle with other prospects.
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Our approach amplifies the impact of Marketing by turning it into a functional "sales-at-scale" tool purpose-built to systematically automate the front half of the sales-cycle orienting, education, building trust, and establishing your authority to prospects.

By the time a prospect becomes a "sales-qualified" they have a reservoir of trust-capital and positive momentum that your best sales reps will happily take advantage of.

Workshops to build a foundation for success.

Ineffective marketing is one of the biggest wastes of a company's time and money. It creates a divide between marketing and sales departments. Worst of all, ineffective marketing does not seize the opportunity to generate or capture growth potential.
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Effective marketing lies beyond conventional thinking, and our workshops are designed to help you rethink and redeploy your marketing efforts to create and capture growth real growth opportunities. Our workshops are tailored to your unique needs to provide maximum value in minimal time. We present the core concepts required to build a foundation for applying marketing as sales-at-scale for your organization.
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We'll teach you the concepts, guide the creation, and advise on strategic applications for a variety of core tenants of success ranging from:
+ a compelling story
+ problem breakdown
+ persona mapping
+ applying diffusion of innovation
+ campaigns that work
+ fundamentals of inbound marketing

From Research to Tactical Execution and Everything In Between.

Whether you are a start-up looking to fast-forward to success through a guided product launch, or you're a mature company looking for a marketing and sales overhaul we've got you covered. We bring everything needed to make your strategic project a success.

Revenue, Revenue, Revenue. That's our focus. Everything we do is oriented around generating the maximum amount of revenue in the shortest amount of time. Our process to getting there is straightforward and simple.
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1. listen and to your goals.
2. collaborate to cut through any BS to create clarity.
3. build an informed strategy with tactical action elements.
4. execute action items.
5. measure. reassess. reshape. redeploy.