Scharnhorst Ast Kennard Griffin

SAKG is a Kansas City boutique civil litigation firm built for the trial: more than twenty trial attorneys representing Fortune 500 companies, healthcare institutions, construction firms, and design professionals in complex, high-stakes matters. Over 5,000 cases resolved since 2006.

The quality of the work had grown well beyond what their dated WordPress site could communicate. Attorney profiles varied wildly in tone and depth, the firm's trial-first identity was under-told, and the polish clients experienced in person vanished online.

We led the messaging from the ground up, working with firm leadership to strike the balance a trial firm needs: confident without boast, experienced without arrogance. Every page was written to feel human, professional, and unmistakably trial-focused, from 'A Civil Litigation Firm Made for the Trial' to 'Principled. Purposeful. Proven.'

We standardized every attorney profile to one clear, repeatable structure, then directed professional photography in Kansas City so the visual library matches the caliber of the bench. Purposeful brand details throughout, down to a custom motif drawn from the firm's own logo.

And we built it to perform where clients actually search: full SEO foundation plus Answer Engine Optimization, with JSON-LD schema tailored for a multi-attorney firm, structured so AI-powered search tools understand and recommend them. The firm manages day-to-day content confidently on its own, with UPWARD as the safety net.

SAKG runs its own site day to day, with UPWARD behind them for the deeper work. Kansas City is a second home for ours.