For over fifty years, Wick & Trautwein has served Northern Colorado and Wyoming: construction, business, litigation, and estates. A legacy built not on longevity alone but on generations of trusted relationships.
Law · Fort Collins, Colorado
Wick & Trautwein
The firm
The mismatch
Fifty years of standing; a website that was merely functional. With founders stepping back and younger attorneys stepping up, the firm needed to honor the past and lean into the future at once, and the old site did neither.
The work
We designed for permanence: bronze and white, extreme negative space, and a Colorado identity worn quietly rather than shouted. The design says what the firm's clients already know: this firm was here before you needed them, and will be here after.
The story work captured their deep community roots, the quality of the bench, and their client-first values, in a modern voice that reflects where the firm is headed, not just where it has been.
04 · In their words · verbatim
Our collaboration with UPWARD transformed our website from merely functional to truly representative of our firm's legacy and forward-thinking approach. The team's dedication to understanding our needs and executing a comprehensive digital strategy was nothing short of exceptional.
The work is out in the world. Go see it.
Keep reading
The ask
Your story deserves this treatment. Let's tell it.
A conversation
One real conversation with the people who would actually do the work. No funnel, no pitch deck, no account manager.
We promise you will leave a touch smarter than you arrived.